Wednesday, September 28, 2022
Home Business tips Vistaprint Rebrands as Vista, Announces Acquisition of Depositphotos

Vistaprint Rebrands as Vista, Announces Acquisition of Depositphotos

Vistaprint, specialists in design and marketing designed to empower small businesses, has announced the launch of Vista, a significant brand development for the company.

Vista is the new parent company of Vistaprint. It incorporates Vistaprint, 99designs by Vista, Vista x Wix and the company’s most recent acquisition of Crello.

Crello has now rebranded under Vista as VistaCreate. It provides small businesses with a platform to help bring their social media and digital design to life, regardless of their design experience.

Vistaprint Rebrands as Vista, Acquires Depositphotos

The news is important to small businesses, who, due to the acquisition and rebrand, Vista will ensure small businesses have even greater access to innovative design solutions. Adopting the end-to-end solutions offered by Vista that supports small business online and offline, will ultimately help small businesses grow.

Evolving with Small Businesses’ Needs

As Robert Keane, founder and chief executive of Vista comments: “For more than 20 years we have helped small businesses look and feel credible, and as their needs have change, we have evolved with them.

“We’re excited to announce our new parent brand Vista, which reflects our ongoing transformation into the expert design and marketing partner for small businesses around the world. The launch of VistaCreate is a critical part of this journey, providing small businesses with access to a world-class social media creative design solution.”

The Latest Strategic Move by Vista

The latest acquisition and rebrand is one a series of strategic moves Vista has made in recent months to cater for small businesses’ evolving needs.

In October 2020, the company acquired 99designs as a means of providing small businesses with access to world-class designers. In August 2021, Vista partnered with the cloud-based web development platform Wix. Through Vista x Wix, small businesses are provided with a series of website and digital solutions.

Now with the acquisition of Crello and rebranding as VistaCreate, Vista is providing small businesses with a full-spectrum design offering, centered on giving small business customers the right online tools and support to nurture business success.

Image: Vista 

Most Popular

Ian strengthens into major Category 3 hurricane as storm makes landfall in Cuba

Hurricane Ian strengthened into a major Category 3 storm early Tuesday morning as it made landfall in western Cuba, U.S. officials said.Landfall was just...

Hunting For An Exciting Back Yard Family Game, This Dad Invented His Own. Now It’s Taking Off.

Joe Bingham, a structural engineer from Ogden, Utah, was looking for a backyard game he could play with his seven kids, instead of driving...

Is the Market Overreacting with Shopify Stock?

Shares may have been overly punished by the markets Shopify continues to grow, but at a slower pace Shopify says 2022 is the ‘transition back to...

Comment on Following the Rules: Training Small Business Owners Better by Charles Iarocci

Your Business Professor was teaching our 5-year-old boy some basketball moves in our backyard court …Grab a jersey here. Push there. Lean. Scream.Charmaine looked out the...